{"id":18,"date":"2026-10-23T17:37:31","date_gmt":"2026-10-23T17:37:31","guid":{"rendered":"https:\/\/staging.caratfarm.com\/?page_id=18"},"modified":"2026-10-23T17:37:31","modified_gmt":"2026-10-23T17:37:31","slug":"about-the-farm","status":"publish","type":"page","link":"https:\/\/staging.caratfarm.com\/?page_id=18","title":{"rendered":"About the Farm"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull cf-pagehero is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group cf-pagehero__copy is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"cf-eyebrow wp-block-paragraph\">About the farm<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">Fine diamonds, <em>grown with care<\/em>.<\/h1>\n\n\n\n<p class=\"cf-lede wp-block-paragraph\">Carat Farm is a jewelry shop built around one simple idea: pick your stone from the field, plant it in a setting, and we\u2019ll handcraft the ring around it.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/staging.caratfarm.com\/\">Start with a diamond<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/staging.caratfarm.com\/?page_id=24\">Contact us<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull cf-section has-global-padding is-layout-constrained wp-container-core-group-is-layout-12cf9d4c wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group cf-section__head is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"cf-eyebrow wp-block-paragraph\">Three steps<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How a ring grows<\/h2>\n\n\n\n<p class=\"cf-muted wp-block-paragraph\">Every engagement ring on Carat Farm starts the same way \u2014 in the ring builder.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cf-tiles is-layout-grid wp-container-core-group-is-layout-9ce6216c wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group cf-tile is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"cf-tile__num wp-block-paragraph\">1<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pick from the field<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Browse graded diamonds by shape, carat, color, clarity, cut and price. Natural and lab-grown stones grow side by side, so you can compare them honestly.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cf-tile is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"cf-tile__num wp-block-paragraph\">2<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Plant it in a setting<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Choose a setting and see it drawn with your own stone and metal, in 14K white, yellow or rose gold, or platinum.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cf-tile is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"cf-tile__num wp-block-paragraph\">3<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Harvested to order<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Once you order, your stone is set and your ring is finished by hand. You\u2019ll know exactly what you\u2019re getting before it ever leaves the bench.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull cf-section cf-section--surface has-global-padding is-layout-constrained wp-container-core-group-is-layout-12cf9d4c wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group cf-section__head is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"cf-eyebrow wp-block-paragraph\">What we stand behind<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Plain talk, <em>graded stones<\/em>.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group cf-tiles is-layout-grid wp-container-core-group-is-layout-dd23b194 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group cf-tile is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Every stone graded<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Each diamond in the field has a grading report from GIA or IGI. Open Details on any stone to see its lab, report number and measurements.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cf-tile is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Natural or lab-grown \u2014 your call<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Both are real diamonds. We list them side by side with the origin clearly marked, so the choice is yours.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cf-tile is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Prices you can add up<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A ring is the diamond plus the setting. The builder shows both, and the total, at every step.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group cf-tile is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Help when you want it<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Torn between two stones? <a href=\"https:\/\/staging.caratfarm.com\/?page_id=24\">Send us the stock numbers<\/a> and we\u2019ll help you compare them.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull cf-cta has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Ready to <em>start planting<\/em>?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pick a diamond now \u2014 you can change your mind at any step.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/staging.caratfarm.com\/\">Start with a diamond<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--2\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/staging.caratfarm.com\/?page_id=21\">Learn the four Cs<\/a><\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>About the farm Fine diamonds, grown with care. Carat Farm is a jewelry shop built around one simple idea: pick your stone from the field, plant it in a setting, and we\u2019ll handcraft the ring around it. Three steps How a ring grows Every engagement ring on Carat Farm starts the same way \u2014 in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-landing","meta":{"footnotes":""},"class_list":["post-18","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/staging.caratfarm.com\/index.php?rest_route=\/wp\/v2\/pages\/18","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.caratfarm.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/staging.caratfarm.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/staging.caratfarm.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.caratfarm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18"}],"version-history":[{"count":0,"href":"https:\/\/staging.caratfarm.com\/index.php?rest_route=\/wp\/v2\/pages\/18\/revisions"}],"wp:attachment":[{"href":"https:\/\/staging.caratfarm.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}